PROFILE

Senior Product Designer at Fortescue Zero, with over 5 years of experience in Industrial Design and Branding.

I balance pragmatic solutions with disruptive creation; driven to be original, motivated by challenge and a desire to solve problems. Eager to fully understand the needs of a user or product, I endeavour to deliver well rounded, carefully considered designs.

Experience

• Creating concepts and photo realistic renders to bring to life new technologies and interactive spaces using Siemens NX, Solidworks and Keyshot

• Leading the re-design of brand-aligned physical spaces such as the Technology Innovation Centre and UK Headquarters

• Responsible for the design of immersive international exhibition spaces and motorsport garage designs for Formula E, Extreme E and World Endurance Championship

• Developing brand-rich, bespoke assets such as a Formula E car livery

• Creating a recognisable visual language and signature brand traits for products such as marine battery systems, control modules and DCDCs

• Directing the alignment of the brand guidelines across corporate merchandise, product datasheets, informative and creative graphics

• Project management of company exhibition assets, organising their distribution between global activations, partner events and the HQ sales showcase area

• Managed the Creative Design Team responsible for product design across a range of sectors, including the Paralympic equipment for GB Snowsport, cameras and e-scooters

• Contributed expertise on visual language, user interaction and component architecture to high-value engineering projects

• Directed internal innovation projects such as the EVR vehicle platform, providing ergonomic feedback and visual design of the cockpit and bodywork

• Re-designed and launched new brand identities connecting physical assets to exhibition stands, creating a unified appearance

• Internal and external key stakeholder management; developing presentations and delivering proposals for both prospective leads, current clients and senior leadership

• Identified and supported the rectification of manufacturing faults at Plant Oxford as well as vehicles delivered across America and Asia

• Trend analysis and reporting to improve manufacturing efficiency with recommendations presented to department heads

• Root-cause analysis of larger and reoccurring faults through inspections of the production line or vehicle components

• Developing recommendations for manufacturing process, including factory operational changes and the re-design of parts

EDUCATION

1st Class (Hons)

• Learning the fundamentals of Industrial Design, as well as gaining key automotive skills such as proportions, packaging, rendering and clay modelling

• Working on weekly projects with the engineering students collaboratively on a wide range of briefs

• My course culminated with an automotive dissertation and project around a modular SUV

• Working in a multi-national group to develop real world solutions for a range of real-life companies design briefs through the perspective of ‘Co Designing’ with the client, from concept all the way to implementation

• Studying courses on Change Management, Innovation, Sustainability and Corporate Responsibility

• Honing my Art, Graphic and Product Design skills, ensuring I had the best possible understanding of form, function and user experience. To back up my design studies, I also took Physics in order to have a deeper understanding in engineering, materials and mathematics - ensuring my ideas were always viable

SKILLS

Achievements

• Recognised for an early promotion from the Graduate Scheme to Senior Product Designer at WAE in 2021

• Media and Merchandise Secretary for University Snow Club, personally receiving half colours and as a team, winning

• committee of the year in 2019

• Completed ‘Land’s End to John o’Groats’ in 2019 raising money for Parkinsons UK

• Awarded ‘Certificate of Excellence’, winner of Aston Design Week 2018, for my modular living accommodation proposal

• University Academic Course Representative, working with the academic staff to improve university life for students

• Ran ‘5in5’ - five marathons in five days raising £40,000 for Click Sargent in 2014

• 4 years as lead bass drummer with Dollar Academy Pipe Band, winners of the 2014 World & European Championships

• for which I received Cultural Colours for my contribution

• Duke of Edinburgh’s Award holder: Bronze, Silver and Gold

• Full, clean driver’s license since 2014

InteresTS